Virgin Nigeria airline has introduced the m-ticketing in an effort to serve its customers better.
The m-ticketing enables travelers to purchase flight tickets and bookings through their mobile telephones.
Speaking at the inauguration of the new system recently in Ikeja, the airline's e-commerce Manager, Mrs. Alaba Olumegbon, said that Virgin Nigeria decided to upgrade its system to make air travel processes simpler.

Olumegbon added that with the new device, travelers especially busy ones could see flight schedules and book their flights by logging into the airline's website through their mobile telephones.

She, however, explained that only WAP enabled phones owners could operate the new system.
The manager said that the new device could print boarding passes which would facilitate documentation and check-in procedures through bar coding means.
She noted that the International Air Transport Association (IATA) stipulated that the bar codes must comply with international standards.

Olumegbon gave the assurance that the airline would not fall below the standards.
Also speaking, Mr. Jide Akindele, the director of Sales and Marketing of the Mobile Media Group, builders of the WAP site for Virgin Nigeria, said that the airline was the first to adopt such a system in Africa.

Akindele added that Nigerians could achieve much with mobile telephones, if given the opportunity.
Akindele said his company studied the Nigeria's terrain for a year before putting in place the device and gave the assurance that the company would sustain the system.

NAN reports that Virgin Nigeria had been on e-ticketing before the introduction of the m-ticketing system.